The Start-Up Code: Unlocking the Secrets from Seed to Scale

Decode the Entrepreneurial Journey with Mukesh Bansal

Building a start-up is a high-stakes endeavor—one where the odds of failure are overwhelming, but the rewards are extraordinary. In The Start-Up Code, Mukesh Bansal, a seasoned entrepreneur and investor, distills over two decades of experience into an actionable masterclass on what it takes to build, grow, and scale a company successfully.

Inside This Game-Changing Book:

Finding Your ‘Why’ – The foundation of every great start-up

Achieving Product-Market Fit – The critical step that determines success or failure

Mastering Execution and Growth Strategies – Navigating funding, scaling, and innovation

Building Resilient Company Culture – Creating a team that thrives under pressure

Why Start-Ups Fail – Avoiding the most common pitfalls and learning from real-world case studies

From the initial spark of an idea to navigating investor negotiations and scaling to success, this book serves as the ultimate blueprint to entrepreneurial mastery. Whether you are a first-time founder, a startup veteran, or a corporate leader aiming to drive innovation, The Start-Up Code equips you with the tools and mindset to dramatically improve your odds of success.

Turn your vision into reality—learn the code, crack the game, and build the future.