Doppelganger: A Journey Through Our Polarized Mirror World

"If I had to name a single book that makes sense of these last few dark years, it would be this one." — New York Times

"A deeply compelling read … urgent and necessary." — Evening Standard

What happens when your own name, your own identity, becomes unrecognizable? When Naomi Klein found herself constantly mistaken for a woman with radically different, even dangerous, views, the absurdity of the situation quickly turned sinister. As she fell down the rabbit hole of conspiracy theories, online outrage, and distorted realities, she uncovered something much larger—a fractured world where truth is fluid, identities are hijacked, and entire nations teeter on the edge of unreality.

From anti-vaxxers and right-wing demagogues to the bizarre intersections of wellness culture and extremist politics, Doppelganger is a gripping, deeply personal investigation into how our digital age has warped identity, weaponized misinformation, and blurred the lines between self and spectacle.

With her signature sharpness and insight, Naomi Klein delivers a darkly comedic yet profoundly urgent wake-up call, pulling us out of the algorithmic abyss and back into the fight for what truly matters.